Chiropractor Scott Zack takes a closer look at a recent American Medical Association open access study into chiropractic care and its effect on low back pain.
Demonstrated to combat pain and disability, and to improve function, a recent JAMA Network Open study has also revealed chiropractic care to reduce patients’ need for pain medication, while also reporting a significantly higher level of satisfaction than those who receive so-called usual care. An established chiropractor from West Bloomfield, located within the Detroit metropolitan area of Michigan, Dr. Scott Zack takes a closer look at the study, published in the American Medical Association’s monthly open-access medical journal.
The study in question was first published in JAMA Network Open. JAMA Network Open is a monthly open-access medical journal published by the American Medical Association. The American Medical Association, first founded in 1847 and later incorporated in 1897, is the largest association of physicians in the United States.
“A study completed last year by the American Medical Association’s JAMA Network Open remains among the most recent and important studies into chiropractic care and its effect, in particular, on low back pain,” explains Dr. Scott Zack.
JAMA Network Open’s researchers gathered 750 active-duty military personnel for the study, each of whom had complained of recent back pain. “Half were assigned to receive medication and physical therapy,” Michigan-based Scott Zack explains, “or what the medical profession would call ‘usual care.'”
So-called usual care, he says, also typically includes what’s known as self-care. “‘Self-care’ is any instructed activity carried out by a patient in order to take care, in this instance, of their physical health,” Dr. Zack reveals.
The other half of those assigned to the study were provided with up to 12 chiropractic treatments. “After only six weeks of treatment, those who were assigned to receive chiropractic care reported less pain, less disability, and improved function,” reveals Scott Zack, “according to the JAMA Network Open study.”
Those who had received chiropractic care further expressed a much-reduced need for pain medication. “They also reported a significantly higher level of satisfaction with their care,” adds Dr. Scott Zack. With low back pain costing up to $200 billion each year in the U.S. in-for example-care costs and missed work, it’s also a leading cause of disability around the world, according to the chiropractor.
“Especially in light of the current opioid crisis,” says Scott Zack, “we desperately need effective, safe, and non-drug alternatives to treat pain across the board, and, in particular, low back pain.”
The American Medical Association and JAMA Network Open study, he says, suggests that chiropractic care is the obvious choice.
Harvard Medical School’s Harvard Health Publishing also recently weighed in on the JAMA Network Open study. The study, they say, lends support for chiropractic care to treat low back pain. Harvard Health Publishing also highlighted that while chiropractic treatments aren’t free, it’s fortunate that insurance coverage for chiropractic care is now becoming increasingly more common in the United States.
“I look forward to further studies,” Dr. Scott Zack adds, wrapping up, “including studies featuring those with long-term or long-lasting back pain, older patients, and a mix of pain types, such as pain caused by a pinched nerve, muscle spasms, and so on.”
Detroit metropolitan area Chiropractor Dr. Scott Zack provides a closer look at the newly introduced congressional bill set to revolutionize coverage of chiropractic services.
Introduced as the Chiropractic Medicare Coverage Modernization Act of 2019, a new congressional bill is set to revolutionize Medicare coverage of chiropractic services in the United States. That’s according to Michigan-based chiropractor Dr. Scott Zack as he provides a closer look at the all-new bill.
“The Chiropractic Medicare Coverage Modernization Act of 2019 will put Medicare’s coverage of chiropractic services in line with that of many other healthcare providers and private health plans,” explains Dr. Zack.
The bill, introduced recently by the U.S. House of Representatives, will see Medicare updated to increase coverage of chiropractic services offered by qualified professionals, such as Dr. Scott Zack. The bipartisan Chiropractic Medicare Coverage Modernization Act of 2019, known legislatively as H.R. 3654, was introduced on Tuesday, July 9.
As a result, Medicare beneficiaries will now be more easily able to access the chiropractic profession’s non-drug approach to the management of back, neck, and other musculoskeletal pain, according to Dr. Zack. “Evaluation services, management services, diagnostic imaging, and more will also be covered,” he explains.
The bill, primary care physician and chiropractor Dr. Scott Zack believes, will play an important part in national efforts to combat the prescription opioid abuse and overuse epidemic which is currently gripping the United States. “The broader the spread of non-drug approaches to pain management which we can take in America today, the better,” adds the expert.
The bill was widely encouraged by the American Chiropractic Association which has since highlighted how the new legislation will now allow Medicare beneficiaries access to the same chiropractic services already afforded to members of the U.S. military, veterans, and federal employees. The American Chiropractic Association is the largest professional chiropractic organization in the United States. The association regularly lobbies for pro-chiropractic legislation and policies, and supports meaningful research routinely used to inform America’s more than 70,000 licensed chiropractors.
The association’s president, Robert C. Jones, applauded news of the bill and praised the U.S. House of Representatives for recognizing what he called the necessity of modernizing Medicare’s coverage to meet the chiropractic needs of beneficiaries. “Medicare currently serves more than 55 million people,” adds Dr. Zack of the program.
Since the 1970s, Medicare beneficiaries have been forced to pay out of pocket for all chiropractic services with the sole exception of manual manipulation of the spine. “Chiropractors, however,” explains Dr. Scott Zack, “offer many further, highly effective, safe, and non-drug-based therapies tailored toward pain management of conditions of the back, neck, wider musculoskeletal system, and extremities.”
Furthermore, he goes on to reveal, no other physician-level Medicare providers have ever been restricted in this way. “It’s wonderful, then,” adds Dr. Scott Zack,wrapping up, “to see the Chiropractic Medicare Coverage Modernization Act of 2019 finally addressing this on behalf of chiropractors across America.”
Chiropractor and primary care physician Dr. Scott Zack looks toward this year’s National Chiropractic Month.
Supporting Medicare equality, educating the public, and prompting those in need of help to make an appointment with a chiropractor, National Chiropractic Month is set to kick off on Tuesday, October 1. A chiropractor and primary care physician from West Bloomfield, located within the Detroit metropolitan area of Michigan, Dr. Scott Zack reveals more about the annual awareness initiative.
“Almost 80 percent of Americans will suffer a bout of severe back or neck pain at some point in their life,” explains Dr. Zack, “which is why it’s so important that we champion the incredible benefits of chiropractic care in treating pain in these areas of the body in particular.”
The world’s first chiropractic adjustment was performed in 1895 by D.D. Palmer, who, at the time, was a leading proponent of alternative medicine. Two years later, he established the Palmer School of Care in Davenport, Iowa, today is known as Palmer College of Chiropractic.
A decade and a half on, in 1913, chiropractic care received official recognition in the United States. “Over the next 25 years, 39 states officially recognized chiropractic care as a legitimate option within the healthcare field,” adds Dr. Scott Zack.
National Chiropractic Month is held each year to educate the public surrounding the many benefits of chiropractic care.
With opioid painkillers still routinely prescribed as a quick fix for severe back and neck pain, it’s important, says Dr. Scott Zack, that the public is aware of how excessive use of such drugs, for example, can be detrimental to their health. “National Chiropractic Month emphasizes,” he suggests, “an alternative method of treatment, in chiropractic care, which we now know to yield much better, safer, and healthier results.”
The initiative is also intended to support Medicare equality, according to Dr. Scott Zack. “The American Chiropractic Association advocates federal legislation,” he explains, “which would afford patients with the option to receive Medicare reimbursements for chiropractic care.”
National Chiropractic Month is further held to prompt those who may benefit from receiving chiropractic care to make an appointment with a practitioner, such as primary care physician Dr. Scott Zack. “In addition to treating severe neck and back pain, chiropractic care can also help to prevent against future injuries and treat other chronic musculoskeletal conditions,” he reveals, “so, why not use this year’s upcoming National Chiropractic Month as the perfect opportunity to make an appointment with a qualified local chiropractor?”
According to the initiative’s organizers, National Chiropractic Month is also important as it benefits the U.S. economy. “Back and neck pain episodes in America result in as much as a $100 billion drain on the economy every year currently, mostly due to costs associated with reduced productivity and lost wages,” Dr. Scott Zackexplains.
“National Chiropractic Month is intended, therefore,” he adds, wrapping up, “to help people get right back on their feet, as quickly as is healthy, both for their own benefit and for the benefit of our nation’s economy.”
National Chiropractic Month 2019 kicks off on Tuesday, October 1.
With millions of Americans now reliant on opioids prescribed by doctors, Dr. Scott Zack reveals how alternative therapies may be key to fighting the nation’s growing opioid crisis.
In 2017, more than 47,000 Americans died following opioid overdoses, including both prescription and non-prescription, illicit drugs, according to the National Center for Health Statistics. During the same year, it was also estimated that approximately 1.7 million people in the United States struggled with addiction to prescription-only opioid pain relievers, as reported by the Center for Behavioral Health Statistics and Quality.
“1.7 million people, suffering from substance use disorders tied to prescription opioid painkillers, reflects a number which is more than 2.5 times greater than the estimated 650,000 who struggled with the illicit drug heroin during the same period,” reveals Dr. Scott Zack, an established Michigan-based primary care provider, and chiropractor. This, he says, only serves to further highlight the current and growing problem surrounding prescription opioid abuse and misuse in the United States.
The so-called economic burden of opioid abuse, according to the Centers for Disease Control and Prevention, is believed to be in the region of $78.5 billion per year. “This includes the costs of lost productivity, addiction treatment, healthcare, and criminal justice involvement,” explains Dr. Zack.
What’s now essential, then, according to the chiropractor and primary care provider, is that instead of immediately looking to opioid medications as a solution for pain management, doctors instead must also look toward forms of alternative therapies, such as chiropractic care. “Ultimately,” Dr. Zack suggests, “opioids simply mask pain, while therapy, such as chiropractic care, heals it instead.”
Opioids, he says, are a quick fix, and no evidence exists to suggest that opioid medications are capable of helping to improve function in patients who rely on them. “This is where chiropractic medicine differs,” adds the expert.
Dr. Scott Zack continues, “Instead of a pill which is effective for a few hours, chiropractic care allows a patient to feel good in the long term, without reliance on dangerous medications, and proven to afford improved function in patients with often longstanding, highly painful health complaints.”
Studies have shown that, of various alternative therapies, chiropractic medicine in particular can, by simultaneously increasing range of motion and bolstering pain thresholds neurologically, help patients to achieve a level of ongoing, natural relief from pain, entirely without the need for prescription medication or other drugs.
“Alternative therapies, I believe,” adds Dr. Zack, wrapping up, “should represent the first port of call in many instances when dealing with new pain complaints, and pose a viable alternative for patients already reliant on opioids and similar medications.”
Chiropractor Dr. Scott Zack considers the latest market research analysis and explains more surrounding the rapid growth currently occurring in the industry.
Last year, prominent market research and consulting firm from San Francisco, California, estimated that, by 2025, the chiropractic care market in the United States could be worth close to $18 billion annually. An established Michigan-based primary care provider and chiropractor, Dr. Scott Zack reflects on the findings.
“Supported by figures from the American Chiropractic Association, recently published estimates suggest that the U.S. chiropractic care market will reach an annual value of more than $17.9 billion by 2025,” reveals Dr. Zack.
A report conducted in 2018 by market research and consulting firm Grand View Research, Inc. puts the actual value at $17.93 billion, reflecting a compound annual growth rate equivalent to 4.32%, and up by more than $5.5 billion from $12.26 billion in 2017.
Based in San Francisco, California, business consulting firm Grand View Research offers action-ready market research reports and custom market analysis, according to the organization’s website.
“The growth we’re already seeing is largely thanks to increasing adoption among patients of non-invasive solutions for the management of chronic pain,” Dr. Zack suggests, “as well as ever-increasing awareness surrounding the growing problem of prescription drug addiction and abuse.”
These, he says, are two of the primary factors responsible for recently forecast rapid growth, and growth which is already happening, in the chiropractic care market, both in the United States and overseas.
“We’re already seeing significant growth, much in line with what’s predicted between now and 2025,” points out Dr. Zack, an experienced and well-respected chiropractor currently based in Bloomfield Hills, Michigan.
What’s more, according to the expert, the introduction of new laws surrounding chiropractic care is further supporting growth in the industry, encouraging more people to the field both as patients and as qualified practitioners.
According to Grand View Research’s report, meanwhile, during 2017-2018, an impressive 95 percent of individuals who sought past-year chiropractic care cited their treatment as an effective form of therapy for their back, neck, and other musculoskeletal pain.
“The results,” adds Dr. Zack, wrapping up, “speak for themselves.”
Dr. Scott Zack is an experienced chiropractor and primary care provider based in the Oakland County charter township of West Bloomfield, located within the Detroit metropolitan area of Michigan. Concerned with the diagnosis and treatment of mechanical disorders of the musculoskeletal system, chiropractors such as Dr. Zack and his colleagues focus on alternative therapy centered chiefly around the spine. Chiropractic manipulation is today widely utilized in the treatment of lower back and sciatic nerve pain, headaches, extremity conditions, whiplash, and other neck pain, among numerous other increasingly common health complaints.
Primary care provider Dr. Scott Zack reveals the ties between chiropractic medicine and improved sleep quality.
One of a number of often overlooked complaints which can be effectively treated with chiropractic medicine, insomnia affects tens of millions of American citizens, with 50–70 million adults in the United States believed to have some form of sleep disorder. Detroit metropolitan area primary care provider and experienced chiropractor Dr. Scott Zack offers a closer look at the ties between chiropractic care and getting a better night’s sleep.
According to Dr. Scott Zack, while pain is a widely accepted cause of disturbed sleep, sleep deprivation, and insomnia, a lack of sleep in itself can lead to worsening existing symptoms of pain or other discomfort.
“Neck and back pain are two major causes of disturbed sleep,” explains Dr. Zack. Both of these complaints, he says, can often be addressed by a chiropractor, as can pain in other areas of the body also known to negatively and routinely affect sleep. “So-called ‘sleep posture,’ proper or improper, can also have a massive impact on sleep, including whether an individual manages to get an adequate amount of rest each night or not,” he adds.
“Addressing poor sleeping positions and posture more generally,” Dr. Zack continues, “have both been demonstrated to have a beneficial effect on getting a good night’s sleep, which, of course, a chiropractor can help with.”
With this firmly in mind, Dr. Scott Zack is keen to highlight the links between a good night’s sleep, proper sleep posture, and various forms of both mild and severe pain and discomfort. “Pain of any sort, as most people will attest, can have a dreadful effect on achieving restful sleep,” he suggests, “yet many individuals routinely overlook the knock-on effect which a lack of sleep has on pain endured while a person is awake and out of bed.”
Indeed, a loss of sleep, especially on a regular basis, has been widely reported to amplify preexisting, often highly painful conditions by lowering patients’ pain thresholds.
“In such instances, often a patient will be prescribed sleeping pills or another form of insomnia medication,” Dr. Zack reveals, “and yet, chiropractic care can both ease pain which is depriving a person of sleep in the first place, and promote improved sleep which is known to help combat existing pain during waking hours.”
With many prescription sleep aids and other sedatives known to carry various side effects, chiropractic care should, says Dr. Zack, be deemed among the first ports of call when dealing with sleep deprivation tied to pain, or increased pain, amplified by a lack of sleep.
“All-natural and not reliant on traditional pharmacological intervention, chiropractic care boasts countless benefits, not least among which is improved sleep – something which we should all seek to remember, especially when prescription medication may otherwise be touted as the only solution,” adds Dr. Scott Zack, wrapping up.
Primary care provider Dr. Scott Zack reveals when a visit to a qualified chiropractor may be in order.
Well beyond treating severe back and neck pain, qualified chiropractors are further highly skilled in addressing all manner of health and wellness complaints, from headaches and migraines to reduced mobility and impaired cognitive function. Dr. Scott Zack, a chiropractor and primary care provider from the Detroit metropolitan area of Michigan, explains when and where a skilled chiropractor may be able to address an individual’s ill health or general well-being.
“Much of what we do as chiropractors centers around reducing pain and discomfort in various parts of the body by focusing on the ties between the spine and the central nervous system,” explains Dr. Zack.
The spine’s direct connection with the body’s central nervous system, he further points out, means that, well beyond solely addressing severe back and neck pain, chiropractic care can be used to treat much of the body, including its extremities.
“Often I’m asked, ”When should I visit a chiropractor?'” reveals Dr. Zack. “For starters, experiencing back or neck pain is only one of many signs that a visit to a chiropractor may be in order,” he explains.
Dr. Zack continues, “Patients should also seek the advice of a chiropractor for severe leg pain, which may be a sign of a trapped nerve in the spine, or a slipped disc, as well as for headaches, migraines, and muscle and joint pain.”
Chiropractic adjustments, he says, for example, are capable of easing pain and discomfort centered around the head. “By relieving pressure on the spine, recurring headaches and migraines can be overcome, and balance restored,” suggests the expert.
“Low mobility, unusual wear patterns on the soles of an individual’s footwear, the nature of a person’s occupation—such as sitting at a computer every day—and recent involvement in a car or motorcycle accident are all further reasons to seek out the help or advice of a chiropractor,” Dr. Scott Zack reveals.
Chiropractic care is also further touted to help maintain cognitive function, and to be beneficial for those who are highly active, particularly in regards to strenuous sporting activities. “Many professional athletes, it should be noted,” Dr. Zack adds, wrapping up, “regularly seek out chiropractic care in order to maintain and improve their performance and overall fitness levels.”
Dr. Scott Zack is an experienced chiropractor and primary care provider based in the Oakland County charter township of West Bloomfield, located within the Detroit metropolitan area of Michigan. Concerned with the diagnosis and treatment of mechanical disorders of the musculoskeletal system, chiropractors such as Dr. Zack and his industry colleagues focus on alternative therapy centered predominantly around the spine. Chiropractic manipulation is today widely utilized in the treatment of lower back and sciatic nerve pain, headaches, extremity conditions, whiplash, and other neck pain, among various other increasingly common health complaints.
Oakland County chiropractor Dr. Scott P. Zack reveals three common conditions little-known to be treatable with chiropractic care.
From inner-ear issues to carpal tunnel syndrome, chiropractic care is today widely used to treat a number of conditions not directly tied to neck and back pain, traditionally the most common reasons for seeking the help of a chiropractor. That’s according to Detroit metropolitan area of Michigan chiropractor Dr. Scott P. Zack as he explores three common health complaints which can be addressed using chiropractic medicine.
“It’s a little-known fact that chiropractic care, in addition to dealing with neck and back pain, may also be used to effectively treat conditions bound to the wider musculoskeletal and nervous systems,” reveals Dr. Scott P. Zack, “both of which are closely tied to countless other conditions, as well as more general health and wellness.”
With chiropractic care, he says, it’s possible to treat many of the most important bones and joints in the body, including those in the legs, arms, ears, and jaw. “The jaw and ears, in particular, are notorious for being the root of a huge number of highly painful or debilitating conditions,” Dr. Zack goes on to explain, “many of which may be addressed with the help of an experienced chiropractor.”
Of three specific conditions highlighted by the expert, Dr. Zack first turns to carpal tunnel syndrome. “Most often caused by a compressed nerve in the wrist, carpal tunnel syndrome causes tingling and numbness of the hands and fingers,” he explains, “which is highly troublesome for many patients.”
Traditional treatments for carpal tunnel syndrome include steroids and anti-inflammatory drugs, and, in some cases, surgery.
Yet, says Dr. Zack, chiropractic care can, instead, be utilized to treat the condition by performing chiropractic adjustments of the wrist or wrists. “By ever-so-slightly manipulating the lunate, one of the bones in the wrist, symptoms of carpal tunnel syndrome can be addressed by a chiropractor without the need for expensive drugs or surgery,” he adds.
Next, Dr. Zack points toward what’s known as benign paroxysmal positional vertigo. “Responsible for dizziness and vertigo-like symptoms, benign paroxysmal positional vertigo is often the result of debris in the ear canals,” the expert explains, “something which chiropractic repositioning maneuvers can be used to address, shifting the debris and relieving the often highly debilitating symptoms of the condition.”
Lastly, Dr. Scott P. Zack touches on other, more general inner-ear issues. “Chiropractic techniques may be used to successfully treat the painful symptoms of ear infections, for example, as well as other illnesses and conditions tied to this part of the body,” he reveals.
By promoting the drainage of any trapped fluid, itself a common cause of ear infections, chiropractic medicine can be used both to treat and to relieve the symptoms of numerous conditions of the ears.
“Manipulation of the tiny bones within the ear is also an option,” Dr. Scott P. Zack adds, wrapping up, “with misalignment of these bones capable of causing or contributing toward a wide range of ear-related issues, and thus representing something else which can, perhaps surprisingly, be treated by an experienced chiropractor.”
Chiropractor Dr. Scott Zack addresses this year’s chiropractic Medicare updates and how they’re affecting both patients and practitioners.
Effective since the beginning of the year, the latest chiropractic Medicare updates include relaxed documentation requirements and an amendment to the Medicare participation status change period. Experienced Michigan-based chiropractor Dr. Scott Zackprovides a closer look at the most significant updates.
“Firstly, the Centers for Medicare & Medicaid Services revealed that the deductible was to increase slightly for Medicare beneficiaries,” reveals Dr. Zack, who’s based in the Charter Township of West Bloomfield in Oakland County, Michigan, “which covers any services offered or provided by chiropractors to their patients.”
The new, 2019 Medicare deductible, chiropractor Dr. Zack explains, is $185.
“The so-called participating status change period has also been modified,” he adds, pointing out that, while an important observation, this only affects practitioners, and not patients.
Each year, Medicare allows chiropractors to change their participation status during the final few weeks of the year. This period, according to Dr. Scott Zack, is now set to cover the last six weeks of the calendar year. Currently, chiropractors are not given the option to ‘opt out’ entirely of Medicare, as other practitioners can, but may change their status to or from either ‘participating’ or ‘non-participating’ as a Medicare provider.
“This year, Medicare documentation requirements have also been somewhat relaxed,” reveals Detroit metropolitan area chiropractor Dr. Zack.
Indeed, new for 2019, Medicare has revised and relaxed the documentation requirements for evaluation and management codes, much to the benefit of both patients and practitioners. The most significant effect of this change, however, according to Dr. Zack, will be a broad-ranging impact upon private payer documentation requirements, which themselves are heavily based upon Medicare guidelines.
Concerned with the diagnosis and treatment of mechanical disorders of the musculoskeletal system, chiropractic medicine is a form of alternative therapy centered predominantly around the spine. Founded in the 1890s, in more recent years, chiropractic medicine has experienced sustained demand for services, gaining widespread acceptance from conventional physicians and healthcare providers, particularly in the United States.
Lastly, Dr. Scott Zack touches on what’s known as Medicare Advantage. “Since the launch of Medicare Advantage and similar plans, additional benefits had been touted for Medicare beneficiaries,” he explains.
“The latest good news, at least in some areas, is that, as of 2019, Medicare Advantage plans are now offering benefits across the board which exceed those of standard Medicare plans,” says Dr. Zack.
“As such, there’s now a very real possibility that, in fact, so-called ‘Medicare Advantage’ plans could actually prove to be advantageous themselves for the chiropractic profession,” he adds, wrapping up.
Dr. Scott P. Zack explores the latest chiropractic industry trends and considers what’s in store moving forward.
Chiropractor Dr. Scott P. Zackreflects on Dynamic Chiropractic’s most recent Expanding Chiropractic Practice Survey as he addresses the latest industry trends, including reduced dependency on insurance and the growth of so-called multi-practitioner offices.
A magazine for U.S. chiropractors with a circulation of over 60,000, Dynamic Chiropractic is published by MPA Media and is indexed by CINAHL, a catalog of predominantly English-language journal articles relating to healthcare, allied health, nursing, and biomedicine.
“The Expanding Chiropractic Practice Survey offers an interesting snapshot and look into exactly what’s trending within chiropractic care in the United States today,” explains Dr. Zack, a successful and experienced chiropractor based in West Bloomfield Township, Michigan.
Looking to reveal a number of key takeaways from the latest Dynamic Chiropractic Expanding Chiropractic Practice Survey, the main finding, he says, centers around reduced dependency on insurance. “Around 40 percent of chiropractors in the United States now receive less than a quarter of their total annual revenue from so-called ‘third-party payers,'” reveals Dr. Scott Zack, “pointing at a growing trend toward reduced third-party dependency.”
Second among the trends highlighted by Dr. Scott P. Zack and Dynamic Chiropractic pertains to an extended range of revenue channels. “According to the latest Expanding Chiropractic Practice Survey, more than half of all U.S. chiropractors polled revealed that they planned to increase their revenue by offering a broader range of services during the coming year,” explains Dr. Zack.
This approach is further reflected, he also points out, in another trend highlighted by Dynamic Chiropractic which suggests that the majority of those polled are also looking to increase the range of physical products offered to patients. Highlighted products, according to the survey, include nutritional supplements, topical analgesics, orthotics, and pillows, all of which are currently provided by more than half of all chiropractors polled, a number which Dr. Zack suggests is set to climb.
Further industry trends revealed by the survey include a reduction in so-called solo practitioner offices, and the growth of multi-practitioner sites, as well as an increase in the number of new patient sources. “More than a third of the chiropractors polled reported that they now regularly acquire new patients via social media,” Dr. Zack reveals, “a trend which only looks set to grow further moving forward.”
“Patient referrals, however,” he adds, wrapping up, “remained the standout leader, as expected, with practice website inquiries also proving to be a common and growing source of new patients among chiropractors located across the United States.”